Monthly Archives: September 2010

Best in Market thru applying Six Sigma Marketing

My podcast with Dr. Reidenbach was about achieving Best in Market Status. He has outlined this strategy in the book Best in Market where he details a process for assessing how organizations targeted product/markets define value and how this information can be delivered to key operationalBestinMarket.jpg and strategic areas of their business. The Best in Market eBook was written in response to what Dr. Eric Reidenbach has experienced in creating and measuring value, the best leading indicator of market share growth. The book is aimed at Quality personnel including Lean and Six Sigma practitioners as well as Marketing professionals. Dr. Reidenbach is the author of Best in Market and over 20 books on marketing and market research including Six Sigma Marketing and Listening to the Voice of the Market.

Dr. Eric Reidenbach is the Director of the Six Sigma Marketing Institute the leading organizations and authority of Six Sigma Marketing. The Six Sigma Marketing Institute is dedicated to the advancement and deployment of Six Sigma Marketing.  A new program has just been released 5Cs of Driving Market Share by Six Sigma Marketing Institute and can be found at http://DrivingMarketShare.com. The Five Cs of Driving Market Share serves as the template for organizations needing to change from a customer satisfaction focus to a customer value focus. It has been deployed in a number of Fortune 100 and Fortune 500 companies and has produced positive market share growth.

Six Sigma Marketing is a fact-based, disciplined approach for growing market share in targeted product/markets by providing superior value. At the heart of SSM is a modified DMAIC process that provides the architecture for growing top line revenues and market share. Dr. Reidenbach has developed a number of unique approaches for measuring and managing value, the best leading indicator of market share growth.

Listen Now:


icon for podbean  Standard Podcasts: Play Now | Play in Popup | Download | Embeddable Player | Hits (588)

Rapid Decision Making enabled thru Lean Accounting Methods

Lean Accounting provides the strategic tools for lean management by focusing on visual shop floor measures for Rapid Decision Making; coupled with management accounting tools for longer term planning. Lean accounting is an integral part of the lean management system, as well as a vital tool for strategic decision making.RossPic.jpg

My guest on the Business901 Podcast this week was Ross Maynard, is a Senior Consultant with BMA Europe Ltd., and a Fellow of the Chartered Institute of Management Accountants. He has worked as a coach and consultant with a wide range of British and European organizations for over 20 years. He is the author of many articles on lean accounting and business improvement, and specializes in lean accounting, lean service, and process simulation and improvement.

In the podcast we discussed how accountants need to become an integral part  of the other departments. No longer can accountants only relay past financial data. They need to participate in the Value Streams with real time numbers which will enable other departments to make quicker and more accurate decisions. Lean Accountants are spending more of their time on the shop floor these days.

BMA Europe is the leading consulting firm for practical Lean Accounting and the management systems supporting the Lean enterprise. The foundations of Lean thinking are very different from those of traditional companies. Lean organizations need different approaches to accounting, control, measurement and management systems. BMA Europe Ltd. and sister firm BMA inc. have nearly 20 years experience in assisting organizations making the transition to becoming a Lean enterprise.

P.S. These Lean Accountants must not be all that stuffy. The Lean Accounting Summit is this week in Las Vegas, NV.

Related Website: Lean Accounting SuperGroup (The Meeting Place for Lean Management)

Related Posts:

Leading with Lean thru Accounting

Unclear Customer Value leads to Failure

Making your numbers meaningful with Throughput Accounting

Listen Now:


icon for podbean  Standard Podcasts: Play Now | Play in Popup | Download | Embeddable Player | Hits (753)

Is Training within Industry (TWI) old hat?

Jim-HuntzingerII.gifJim Huntzinger has over twenty years experience developing lean enterprises through system design and development, implementation, and guiding organizations both strategically and tactically through the transformation process. Currently he is the president and founder of the Lean Accounting Summit, TWI Summit, and Lean and Green Summit. The podcast is a good introduction to TWI and a current synapse on where it is at today.

Huntzinger has also researched at length the evolution of manufacturing in the United States with an emphasis on lean's influence and development. He has researched and worked to re-deploy TWI (Training Within Industry) within industry and uncovered its tie with the Toyota Way. He is also developing the history of Ford’s Highland Park plant and its direct tie to Toyota’s business model and methods of operation.

TWI Summit: Training Within Industry is needed more now, in this down economy, than ever before. It was in a time of crisis that TWI proved its worth more than 60 years ago, and leading organizations are turning to TWI again. Why?

  • Get more done with less machines and manpower
  • Improve quality, reduce scrap by achieving standard work across workers and shifts
  • Reduce safety incidents
  • Decrease training time, especially for temporary workers
  • Reduce labor hours
  • Reduce grievances
  • Transfer knowledge from a skilled, retiring workforce to an unskilled, green workforce

He authored the book, Lean Cost Management: Accounting for Lean by Establishing Flow , was a contributing author to Lean Accounting: Best Practices for Sustainable Integration , and has authored many articles including the ground-breaking article, Roots of Lean - Training Within Industry: The Origin of Kaizen.

P.S. Jim is also a contributor to the Lean Edge.

Related Posts:

Kanban Communication

Overcoming Resistance and Backsliding

The Kaizen Event, A Critical Component of Xerox’s Customer Experience

Listen Now:


icon for podbean  Standard Podcasts: Play Now | Play in Popup | Download | Embeddable Player | Hits (468)

Can you be Lean without Lean Accounting

Jim Huntzinger has over twenty years experience developing lean enterprises through system design and development, implementation, and guiding organizations both strategically and tactically through the transformation process. Currently he is the president and founder of the Lean Accounting Summit, TWI Summit, and Lean and Green Summit. The podcast was a great overview of Lean Accounting and we spent our time discussing the Why of it, not the how!Jim-HuntzingerII.gif

He authored the book, Lean Cost Management: Accounting for Lean by Establishing Flow , was a contributing author to Lean Accounting: Best Practices for Sustainable Integration , and has authored many articles including the ground-breaking article, Roots of Lean - Training Within Industry: The Origin of Kaizen.

September 21-22, 2010

6th Lean Accounting Summit...Lean Accounting Summit organizers have announced the dates for the 6th annual Summit as September 21-22, 2010. The Summit will again be held at the Red Rock Resort in Las Vegas.

Who Attends the Summit? Join more than 500 top-level executives from across the globe for what has become THE catalyst for change in progressive, forward-thinking companies like Boeing, LaZBoy, Capital One, Buck Knives, Cummins Inc., Glad Manufacturing, Parker Hannifin, Wahl Clipper, The Wiremold Company, Textron Inc., and hundreds more, large and small, private and public. Join us and gain a competitive advantage!

Related Posts:

Making your numbers meaningful with Throughput Accounting

Are you Fumbling thru your Value Stream?

Customer Value is an Input to your Company, not an Output

Listen Now:


icon for podbean  Standard Podcasts: Play Now | Play in Popup | Download | Embeddable Player | Hits (1501)

Using the Theory of Constraints in Services

The Business901 Podcast featured John Arthur Ricketts, a distinguished engineer at IBM Corporate Headquarters. As a consulting partner and technical executive, he has dealt with many services management issues, including those faced by clients in their own services businesses. His work in applied analytics led him to become a focal point on Theory of Constraints (TOC), and then to delve deeply into its potential for services management. CRW004.jpg

John is very informative with a practical approach to applying TOC to services. I believe anyone involved in continuous improvement field will benefit from this podcast.

John is also a practitioner and innovator in the field of Theory of Constraints. His book, Reaching The Goal: How Managers Improve a Services Business Using Goldratt's Theory of Constraints , was published in 2008 by IBM Press. Reviewers on Amazon.com soon gave it a five-star rating. And Dr. Eli Goldratt, founder of the Theory of Constraints, said it’s one of the best books ever written on TOC. John is also the author of "Theory of Constraints in Professional, Scientific, and Technical Services (Chapter 29 of Theory of Constraints Handbook) ,” a chapter in the Theory of Constraints Handbook published in 2010.

Related Posts:

Your Internal Marketing Constraint is still Important

Quickest way to deal with a Marketing Constraint, Slice it!

Problem Solving – Think 3, Not 5

Improve throughput, cut your customers in half!

Listen Now:


icon for podbean  Standard Podcasts: Play Now | Play in Popup | Download | Embeddable Player | Hits (784)