Business901

About Wisdom’s vision is to “Bring Wisdom into the World through the Hearts of Women and Girls.” Beverley Danusis, author of Sophia and the Seven Goddesses, participated in a 2-part series on my Business901 podcast. Beverly not only discussed the company’s vision and the book, she personalized it in a very meaningful way that makes this podcast a very special one. Enjoy her message on what made her go forward with this new career and how she has went about imparting the wisdom she has collected.

This is part 2 of 2.

Find out more about Sophia and Beverly at http://aboutwisdom.com.

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About Wisdom’s vision is to “Bring Wisdom into the World through the Hearts of Women and Girls.” Beverley Danusis, author of Sophia and the Seven Goddesses, participated in a 2-part series on my Business901 podcast. Beverly not only discussed the company’s vision and the book, she personalized it in a very meaningful way that makes this podcast a very special one. Enjoy her message on what made her go forward with this new career and how she has went about imparting the wisdom she has collected.

This is part 1 of 2.

Find out more about Sophia and Beverly at http://aboutwisdom.com.

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Time and time again, I struggle with people identifying their ideal client. This is my attempt to take some of the mystery out of the selection. I think once you have this identified, 50% of your marketing is done.

Download the E-book on the Subject or Read more!

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I always wondered, even before I started applying Lean Marketing Principles , why the marketing process rarely considered what stages a customer went through to buy their product or service. Customer usually have a fairly regimented way they conduct business and a very structured purchasing pattern. Most will even tell you and the fact of the matter is, that your sales people already probably know it. Document that process, even create a sales funnel or hour glass on this process. If you do this, it will create an entire different way of looking at your marketing. From the customers point of view!

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A short discussion on how to use your marketing to create cash flow.

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Get Clients NOW author shared this link which she talks about how Get Clients NOW started and afterward did a Q & A session.

Facilitators, I enjoyed speaking with many of you last Tuesday at the Get Clients Now! 10th anniversary teleforum on “Marketing in Bad Times… and Good.” If you weren’t able to join me for the live call, you’ll be able to listen to it now. You’ll be able to download the 79-minute MP3, or listen online. This page will be available for the next 30 days, so be sure to download or listen by then. You’re welcome to share this link with others. Thank you for being part of my celebration!

Warmly, C.J.

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When your business is in trouble it is safe to assume you have to do something different or you will get the same results. Change must occur. But what do you change to and how do you know that it is going to work.

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Avoid trying to time the market(ing). Buy low, sell high. Ever hear that advice before?  We all would like to be able to do it, but we know that it’s not possible to do. But my advice to you is to do a little marketing each day. And if you do that, your single events and your marketing will be a much greater success.

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